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wilmer wesley

The Car Industry and the Buyers


  • It is known to all that the cars have been a sign of identity and wealth. More and more people at various ages purchase cars. So in order to feed people's vanity, each year the car industry across the whole world produces array of different models, designed to appeal to every age, to every taste, to every pocketbook. The followings are main strategies that have been adopted.

    First of all, for the person who needs reliable transportation at minimum operating cost, there is a large selection of small, lightweight cars that travel great distances on very little petrol. And this appeals a great many of people to buy. Secondly, for the young who demand the ultimate in appearance and performance, there is a great variety of sports and specialty buy fut coins models. These groups of people put the cool feeling in the first place. What's more, for the "young at heart" – the middle-aged citizen who wants a prestige mix of style, size and comfort, there is a wide range of big sleek cars available with all sorts of optional equipment. And at length, for the truly wealthy, there is a select group of luxury cars, custom-built to the most fastidious taste. And this type of cars are almost produced as limited edition so as to the consumers can show off.
    On the basis of just these four categories, it can be well said that the car industry illustrates the seller's slogan, "You pay your cheap money, and you take your choice." That is to say, it is a win-win situation between sellers and buyers.